photo courtesy of PSME As you may have heard, Maddie Gardner signed on as the face of cheerleading company, Chasse and will be representing the brand as she travels to events and makes appearances. Now, another cheerleader has scored a deal as well! Big time cheerleader Elle Smith has also signed on as a spokesperson for Chasse. The National Champion cheerleader will be appearing in various Chasse promotions and will wear items from the new spring collection when she travels for competitions, training, and events. Check out the press release below. CHEERLEADER ELLE SMITH SIGNS ON AS SPOKESPERSON FOR CHEERLEADING APPAREL COMPANY CHASSE Leading cheerleading apparel company, Chasse, has secured a multi-year endorsement deal with Elle Smith through Proformance Sports Marketing and Entertainment. San Diego, CA May 13, 2013‚ Chasse recently launched its spring collection of apparel, shoes, and accessories which included a redesigned version of the classic Flip shoe, dozens of new printed cheer tops, and several new uniform styles. Smith will wear and promote the new Chasse spring collection along with other Chasse products at her appearances, as she visits cheer teams, gyms, camps and competitions throughout the year. This announcement follows news from early May in which Chasse announced its partnership with Maddie Gardner. “We are so excited to add Elle to our team. She is the epitome of the everyday cheerleader – hardworking, dedicated and full of spirit,” commented Chasse Marketing Manager, Jessica Rzeszut. “Elle is someone that we will be proud to feature as a role model for current and aspiring cheerleaders.” The endorsement deal, which took effect May 1, 2013, was secured through the management company Proformance Sports Marketing and Entertainment. “Cheer Channel has had tremendous success with Chasse as a part of the Secret Diary shows. They have been a great sponsor, and the entire cast, All-Stars, and fans love the products that Chasse provides. We at Proformance could not think of a better pairing,” added Cindy Villarreal, CEO of Proformance, CEO of Cheer Channel and Sports Manager to Smith. ABOUT CHASSE: Chasse is a leader and innovator in the world of cheerleading apparel and accessories, providing affordable and high-performance in-stock cheerleading apparel to cheerleaders of all ages. ABOUT PSME: Proformance Sports Marketing and Entertainment (PSME) is a full-service marketing agency specializing in the areas of promotion, sponsorship, endorsements, developments, entertainment, and event planning. Founded in the United Kingdom in 1997 by NFL Entertainment Director, Cindy Villarreal, the firm opened its doors in the United States in 2012. Proformance specializes in creating some of the most exciting and media friendly properties in the country by connecting pro athlete star power to corporate America. It is our mission to provide innovative marketing services designed to enhance media experiences that inspire, create loyalty, and are growth driven. “Like” Chasse on Facebook to keep up on the latest Elle Smith news and find out what she’s wearing and where she’s cheering! You can shop all Chasse apparel, shoes, and accessories exclusively at cheer retailers Campus Teamwear and Omni Cheer. What do you think of Elle Smith? Do you already wear Chasse cheer gear?
Find Out Who is Following in Maddie Gardner’s Footsteps!
previous post